In the Zone: Wu-Wei & NeuroCharge

 
An Effortless Effort (Wu-wei)
Posted by Zack Lynch at Corante Brain Waves Blog

We all work hard at what we do, yet some of us seem to be continually moving forward with amazing ease while others appear to be fighting a daily grind. I am always searching for tools, ways to look at reality, through which I can obtain a higher level of continuous contentment in my never ending life-work.

One perspective I've been working with lately comes from the Taoist concept of "effortless effort." A short piece Fortune magazine last week summed it up amazingly well:

Wu-wei (the state of effortless effort) describes a state in which the world seems to be working for us. We feel calm yet alert, focused yet receptive, drawing force from the storm while standing in its eye. Like the marathoner who feels pulled forward, we accomplish the most with the minimum of energy. In this state hard work does not feel like hard labor. Nor does it feel like play.

It feels a lot like the Aristotelian concept of doing. Edison and his researchers felt it at Menlo Park. They didn't get much sleep, but many would later look back at the periods as the happiest of their lives. "There is no substitute for hard work," Edison said. And indeed, we go rotten without it.

For me, this state of Wu-Wei is when we are "in the zone," whether during sports, work, or just living life. If only we could get the formula right, and package it, we'd have another healthy product to sell at Mind-FX Science!

For now, our NeuroCharge supplement is about the closest we've come to finding a way to artificially stimulate the brain towards wu-wei, or "the zone." Not to be getting up on my selling soap box, but two NeuroCharge 1/2 hour before a tennis match works for me.